Snapchat; The New Social Media Tool for Multifamily Properties

With more than 100 million daily users, Snapchat is quickly becoming one of the leading social media platforms.”  As millennials are renting more and owning less than previous generations, the importance of connecting with this demographic cannot be understated.  8 billion Snapchat videos are watched daily and the average user spends roughly 30 minutes daily on the mobile app.  The multifamily industry can utilize this platform as marketing tool to reach current and potential residents.  Read the article to find out how.